How the Customer Journey and Sales Funnel Work Together

In today’s episode of The Business Experience, Buddy, Kara, and Chris discuss the customer journey, the sales funnel, and how the two work together in every aspect of a business. Thoroughly understanding these two processes is vital to carrying leads through the customer journey, so they turn into clients. Join us to gain insight into working with the sales funnel and how to utilize it for optimal growth in your company.

Highlights:

• Define and explain the customer journey
• What book does Chris recommend for further understanding a client’s needs?
• Why you should maintain a healthy sense of urgency, and how you can do so?

Resources:

Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller

Connect:

Chris Alexander

Kara Turner

Buddy Powers

ADV Integrity

ADV Marketing

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The Business Experience is presented by ADV Integrity and produced by ADV Marketing.